Les publications de l'EM Strasbourg

Les travaux de recherche menés par nos enseignants-chercheurs contribuent à la qualité des enseignements de l’école. Retrouvez ici, l’ensemble de leurs articles académiques.

562 publications

PFIFFELMANN J. (2020). Campagnes publicitaires de recrutement sur Facebook et LinkedIn : À quel niveau de personnalisation vaut-il mieux recourir ?. Décisions Marketing, 99 [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

YAO Y. (2020). Does Confucius have a say on management today? Empirical evidence from Asia and Europe. European Journal of International Management [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

NGUYEN L., CONDUIT J., LU V., RAO HILL S. (2020). Collective Empowerment in Online Communities: Conceptualization, scale refinement and validation. Journal of Marketing Theory and Practice, 28 (n° 3) [CNRS cat.4, FNEGE cat.4, HCERES cat.C]

ZHANG H., XU S., DU . (2020). Can crude oil serve as a hedging asset for underlying securities? - Research on the heterogeneous correlation between crude oil and stock index. Energies, 13

FEHRER J., CONDUIT J., PLEWA C., PENGTAO LI L., JAAKKOLA E., ALEXANDER M. (2020). Market Shaping Dynamics: Interplay of Actor Engagement and Institutional Work. Journal of Business & Industrial Marketing, 35 (n° 9) [ABS cat.2, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

JUNAID I., SIGALA M., BANCHIT A. (2020). Implementing community-based tourism (CBT): lessons learnt and implications by involving students in a CBT project in Laelae Island, Indonesia. Journal of Hospitality, Leisure, Sport and Tourism Education

DAVILA-ARAGON G., RAMÍREZ-PÉREZ H., RIVAS-ACEVES S. (2020). Familiness as determinant of operational risk: a Bayesian analysis. Revista Espacios. Revista Espacios

TANG M., YANG C., BASKARAN A., TAN J. (2020). Engaging alumni entrepreneurs in the student entrepreneurship development process: A social network perspective. African Journal of Science, Technology, Innovation and Development, 12

ZAYADIN ., ZUCCHELLA A., AMEEN ., DUCKWORTH C. (2020). Entrepreneurs contextualisation of culture a national setting. International Journal of Entrepreneurial Behaviour and Research [ABS cat.3, CNRS cat.4, FNEGE cat.3, HCERES cat.C]

KORUCA H., GÜLMEZ E., KOCAER E., CHEHBI GAMOURA S. (2020). Review of Personnel Schedule in Term of Work-Life Balance. Journal of Engineering Sciences and Design, 8 (n° 5) Impact Factor. 2.4

MULLER P., SZOSTAK B. (2020). Le rôle d'intermédiation des activités entrepreneuriales du middleground dans la circulation des idées créatives. Le cas du Krautrock. Revue Internationale PME, 33 (n° 3) [CNRS cat.4, FNEGE cat.2, HCERES cat.B]

KLEIN M. (2020). Réussite commerciale et satisfaction des vendeurs, face aux comportements négatifs des clients : effet médiateur de la maîtrise des émotions. Décisions Marketing [CNRS cat.3, FNEGE cat.3, HCERES cat.B]