Les publications de l'EM Strasbourg

MOYA BURGOS I., GARCíA DE MADARIAGA MIRANDA J., BLASCO LóPEZ F. (2020). What can neuromarketing tell us about food packaging?. Foods, 9

WONG D., CONDUIT J., PLEWA C. (2020). Initiating Actor Engagement with Novel Products. Marketing Theory, 20 (n° 3) [ABS cat.3, CNRS cat.3, FNEGE cat.3, HCERES cat.B]

GILINSKY A., NEWTON S., SEN A., FORD J., CANAVATI S. (2020). US wine industry preparedness for unforeseen crises and disasters: An empirical test. Wine Economics & Policy, 9

NORMAND R. (2020). Pesquisas Sociais e a Invenção do Estado de Bem-Estar Social: algumas implicações para a educação. Currículo sem Fronteiras, 20

TANG M., HAO H., LI F. (2020). Entrepreneurs' cognitive biases and learning in incubating enterprises - A ternary interaction model. R&D Management, 32 (n° 1) [ABS cat.3, CNRS cat.3, FNEGE cat.2, HCERES cat.A]

MEYER-WAARDEN L., PAVONE G., POOCHAROENTOU T., PRAYATSUP P., RATINAUD M., TISON A. (2020). How Service Quality Influences Customer Acceptance and Usage of Chatbots?. Journal of Service Management Research, 4

CAMBEFORT M. (2020). How the COVID-19 pandemic is challenging consumption. Markets, Globalization & Development Review

KWOK D., MESCHI P., BERTRAND O. (2020). In CEOs we trust: When religion matters in cross-border acquisitions. The case of a multifaith country. International Business Review [ABS cat.3, CNRS cat.2, FNEGE cat.2, HCERES cat.A] Impact Factor. 4

KARPEN I., CONDUIT J. (2020). Engaging in times of COVID-19 and beyond: Theorizing customer engagement through different paradigmatic lenses. Journal of Service Management, 31 (n° 1) [CNRS cat.3, FNEGE cat.3, HCERES cat.B]

SIGALA M. (2020). Tourism and COVID-19: Impacts and implications for advancing and resetting industry and research. Journal of Business Research, 117 [CNRS cat.2, FNEGE cat.2, HCERES cat.A]

ZHANG H., HA Y. (2020). Algorithmic trading in limit order books for online portfolio selection. European Journal of Operational Research [ABS cat.4, CNRS cat.1, FNEGE cat.1, HCERES cat.A]

TOBON S., RUIZ-ALBA ROBLEDO J., GARCíA DE MADARIAGA MIRANDA J. (2020). Gamification and Online Consumer Decisions: Is the game over? Decision Support Systems. Business, Management and Accounting,Management Information Systems